Monthly Archives:

February 2017


3 Ways To Kill It At SXSW (Food Truck Style!)

3 Ways To Kill It At SXSW (Food Truck Style!)


We blew up during SXSW in 2010 by 1) being at the right location, 2) using social media and 3) providing catering services to brand event / activation and events during the festival Location and Time – Our first year at SXSW was chaos. We weren’t sure where to be at what time. We took…

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Chi’Lantro Turns Seven!

Chi’Lantro Turns Seven!


I started my food truck business 7 years ago today, February 1st, 2010. I remember hearing “The food truck business is not for everyone…” “Why a food truck? It’s a hard business to survive.” “Why are you driving a roach coach?” “There is no money in the food truck business.” “Did you go to college?”…

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